创建适合自己的位置|创建适合自己的事业


英语四级报名网站 2019-12-06 18:08:20 英语四级报名网站
[摘要]Finding the right startup business is one of the most popular small business subjects today Everyon

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Finding the right startup business is one of the most popular small business subjects today. Everyone wants in on what’s hot. Riding the wave of a hot market is much easier than spending all your time and resources educating a market without a real need. Finding the hot business opportunity is the first step. Once you find a hot idea you need to evaluate whether the business makes sense not only in the market but also for you personally. Keep in mind these five factors in determining the right business startup for you:
现如今,找到正确的创业事业在小企业界是个非常受欢迎的话题。每个人都想知道什么是热门的。赶上了一个热门市场的浪潮要比在那些没有需求的市场耗费所有的金钱和时间划算得多。首先第一步就是要找到热门的商业机遇。一旦你想到了一个好主意,你需要评估的不仅仅是该业务是否在市场上有存在的意义,还有对你自己来说是否有意义。在寻找合适的创业事业时记住以下五点:

Skills or Hills:
技能:

Using your strengths can help you overcome any business startup stall. If the business requires you to go way outside your comfort zone, it might be better to find something that closely mirrors your skills. Ten years of retail experience offers much more chance of success than an opportunity based on telemarketing skills, where you have zero experience.
巧妙地应用你的长处可帮你免除在创业之初就失败。如果你的事业要求你走出安逸的现状,那么就找能够发挥你技能的事业。和毫无经验的电话营销相较,如果你有十年的零售业经验,那么你成功的几率会更高。

Passion Plays:
激情的作用:

There is a common saying “do what you love and the money will follow.” However, passion is only part of equation, do what you love, and the money may not follow. If your passion is refrigerators and the worlds in an ice age your market has no need. It’s vital to put your passions and motivations aside and look at the hard realities of the market.
有这样一句俗语,“做你热爱的事情,自然会赚到钱”。然而,激情只是一部分,做你热爱的事情,也可能会赚不到钱。如果你喜欢电冰箱,而世界正处在冰河世纪,那么你的市场就毫无需求了。将你的激情和动机放到一边,认清楚零售市场的严峻事实是很重要的。

Bring it Home:
带回家:

A hot business startup in one market can transfer to other markets. When I began my small business journey over eighteen years ago, I worked for FitnessLand, founded by Harv T. Ecker, author of bestseller, Secrets of the Millionaire Mind. Harv was visiting Los Angeles one day and noticed the emergence of exercise equipment stores. He brought the concept home and five years later sold the business to Heinz to pocket more than a million dollars.
创业的某个热门市场可以转移为其他的市场。大约18年前,开始我的小企业创业之旅时,我在Harv T. Ecker的公司FitnessL工作,Harv T. Ecker是《bestseller, Secrets of the Millionaire Mind》一书的作者。有一天,哈里参观了洛杉矶,他注意到了当地运动器材商店的兴起。他将这个商机带回家来,5年以后,将自己的企业卖给了Heinz,赚到了一百多万美元。

Know Your Cash:
知道你有多少现金:

No matter how hot a business opportunity may be, if it exceeds your startup and seed money, it’s not a great business for you. Access the cost of starting your business. Sure, you can raise money but the odds of getting venture capital are high. Unless you created the next Facebook, start a business within the reach your financial abilities.
不管一个商机有多火热,如果超过了你的创业预算,对你来说,这份事业对你来说就是不好的。要评估你的创业成本。当然了,你可以筹集资金,但是风险投资的几率也是非常高的。除非你建立了第二个Facebook网站,否则就要在自己的经济能力范围内创业。

Look Long-term:
长期计划:

A hot business opportunity is based on a long-term trend not a short-lived fad. Look at the business overall. Is the industry growing consistently year after year? Can you get in at an early stage or is the market already saturated with competitors? The challenge is to look beyond the hype of companies and media and see the trends from the fads.
一个热门的商机指的是长期的趋势而非一时的流行。总体观望下整个行业。该行业是否保持年复一年的持续增长趋势呢?你是否能够在初期就打入市场,还是该行业市场已经充满了竞争者?挑战就是在公司,媒体的炒作之下认清流行的趋势。

Starting a business is no easy endeavor. Take your time to carefully find the right business for you.
创业不是简单的努力而已,花时间认真的去找到最适合你的事业。

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